Switching gear for Sony PlayStation

To boost organic search results, I designed a collection of game pages that resembled the look and feel of each brand. Immersive content was showcased for those who desired it, while simple user paths were made available for those who did not, combining the needs of gamers and gifters.

Despite the use of the same carefully considered modular designed components, each page design appears unique, while maintaining a level of familiarity for the user.